Q2 2024 Performance of Top Drawing & Coloring Apps on iOS in the US

In the second quarter of 2024, the iOS Drawing & Coloring app category saw varied performance across top applications in the US. Here's a snapshot of how these creative outlets fared, with data courtesy of Sensor Tower.

Coloring Games for Kids 2-6! by IDZ Digital Private Limited enjoyed a notable peak in revenue reaching $1.3M in late April, with weekly active users (WAUs) fluctuating around the 2K mark. Downloads peaked at 295K in late June, indicating a strong finish to the quarter.

Bimi Boo Kids Learning Games for Toddlers FZ LLC presented three apps in the top five. Kids drawing: toddler games 2+ saw revenues hover around $600-$700, with a spike to $767 in late April, while downloads and WAUs showed a steady trend with downloads peaking at 89K in mid-April and WAUs reaching a high of 441 in late June.

Their Baby coloring book for kids 2+ experienced revenues between $566-$758, with the highest downloads at 175K in early April and WAUs maintaining a consistent range with a slight increase to 262 in late June.

The Drawing for kids: doodle games app showed a revenue trend with numbers mostly in the mid $600s, peaking at $744 in mid-May. Downloads for this app were fairly consistent, with a noticeable peak of 210K in early April and late June, while WAUs saw a modest increase to 550 by the end of the quarter.

Lastly, Kids Drawing Games 6 year olds from Bini Bambini Academy had a turbulent revenue path with a notable peak of $560 in mid-May. The downloads for this app were minimal, with the most significant number being 22K in mid-April. WAUs data was only available for two weeks, with a count of 10 in mid-April and a drop to zero by late May.

For more detailed insights and analytics on app performance, Sensor Tower's platform remains a valuable resource for industry trends and data.